Growing up we had a lot of fun family traditions that hold wonderful memories for me. Some of them are sentimental and others bring up lots of laughter whenever we talk about them. My mom has always put a new toothbrush and toothpaste in our stockings. My brother, sister and I always rolled our eyes at it as kids because we wanted candy and toys, not toothpaste!
As adults my mom continued the tradition with the Grandkids. When they asked why, my siblings and I would fondly recount how every year for Christmas we got a new toothbrush and toothpaste for Christmas. What bugged us as kids became a family tradition that makes us smile.
While the kids usually get the latest fun kids toothpaste, I prefer the new Colgate Optic White products, especially the express white. With whither teeth in just three days, it’s the perfect gift for the holidays as we get ready for parties to ring in the New Year!
In addition to the toothpaste, there is a whitening brush and rinse available as well! Put all three together for super white teeth!
I have always used Colgate as my toothpaste of choice and Optic White is a refreshing way to whiten! If this isn’t a holiday tradition for your family yet; it really does make a great stocking stuffer!
Express White is Colgate’s fastest teeth whitening toothpaste ever.
Breakthrough formula offers whiter teeth in 3 days* just by brushing.
Professionally recommended whitening ingredient, hydrogen peroxide.
Contains 2x the whitening ingredient.**
Safe for daily use. Protects enamel and provides anti-cavity fluoride protection.
Colgate® Optic White® PLATINUM™ Express White Toothpaste
SRP: 0.75 oz tube for $1.00
1.45 oz tube for $2.49-$2.79
3.0 oz tube for $3.99-$4.99
4.5 oz tube for $5.79-$6.99
Availability: Mass retailers, and grocery and drug stores nationwide
The new Colgate® Optic White® Platinum™ Express White Toothpaste promises a whiter, brighter smile in just three days.* This formula contains 2x more Hydrogen Peroxide.** In addition to being safe for daily use, this product protects your enamel and contains anti-cavity fluoride protection.
For more great gift ideas visit the 2015 Holiday Gift Guide
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